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Greetings {subtag:name},
Warm greetings from the Zambia Institute of Marketing (ZIM) and the African Marketing Confederation (AMC). ZIM is a member of the African Marketing Confederation, the umbrella body for African marketing associations, institutes, and organisations, spearheading the ongoing development of the highest marketing standards in Africa.
The Zambia Institute of Marketing is a professional marketing Institution established by Act of Parliament No. 2 of 2022 to regulate, promote, uphold, and improve the standards of training, practice, and professional competence of persons and organisations engaged in marketing and advertising in Zambia.
We write to you regarding the upcoming African Marketing Confederation Conference, which will take place from 25 to 27 September in Mombasa, Kenya, and its unique opportunities for your employees.
About the Conference
The African Marketing Confederation Conference is an annual marketing conference that brings together marketing thought leaders from across the continent and beyond to share knowledge, insights, and strategies to shape the future of marketing in Africa.
The third annual AMC Conference will occur at the Sarova Whitesands Beach Resort and Spa in Mombasa, Kenya, under the theme “Brand Resilience Amidst Economic Uncertainty.” Through this theme, we will explore various brand resilience strategies that will leave attendees with the knowledge and confidence to spearhead their marketing efforts across the continent successfully.
The theme will also serve as a focal point for discussions on how collaboration within Africa’s marketing sector can effectively address unique challenges while promoting economic growth, societal inclusivity, and environmental sustainability.
Benefits for Your Professionals
We invite you to strengthen your organisation by sponsoring your marketing professionals to attend this significant event. The conference will feature renowned speakers, interactive sessions, masterclasses, and networking opportunities, providing the following benefits:
Professional Growth: Your team will gain valuable insights from industry leaders, enhancing their skills and knowledge in marketing strategies tailored to the African market.
Networking: Your professionals will connect with peers, potential partners, and thought leaders from across Africa, fostering relationships that can lead to new business opportunities and strategic partnerships, enhancing your organisation’s growth and market presence.
Brand Visibility: By supporting your employees’ participation in this premier marketing event, you showcase your commitment to professional development and industry leadership.
Please see the attached conference prospectus for further information on the conference, including the available packages, theme and topics, and information on our distinguished keynote speaker, Dr Hermawan Kartajaya.
We also take this opportunity to invite you to take advantage of our early bird discount. Receive a 20% discount for conference packages purchased before 31 July and a 10% discount for packages purchased before 31 August. Please note that conference package prices do not include flights.
Thank you for your attention. We look forward to your positive response. For payment details or further information, please get in touch with the undersigned at registrar@zimmarketing.org.zm or businessdevelopment@zimmarketing.org.zm or call +260 977 260181
Yours sincerely,
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